The key is to have fun with your podcast swag and develop a message that reflects your personality and the value of your show. 

While social media has its place in the whole marketing plan, it’s not the only way to introduce new listeners to your show.

Stand out from the podcast crowd and show off your guests in the best way possible by avoiding reading the provided bio word-for-word. Mix it up and read in your words and voice.

Have you been keeping an eye on your favorite stores to see which products will be discounted during Black Friday sales and as holiday shopping specials? Me, too.

You can also do a mixture of incorporating seasons into your podcast AND re-airing archived episodes at various intervals during your season hiatus.  

Here’s why: If you build seasons into your show, it allows you to schedule breaks. And with the holidays upon us, seasons may be just the thing you've been looking for in order to take some R&R.

Have you been thinking about rebranding your podcast (or launching a new series)? Darlen Victoria shares key podcast assets to update.

I encourage you to keep your eyes open for acts of serendipity in action and always keep up with your marketing. You never know when a Google search will unite you with your next ideal project and client.

Ratings and reviews don’t push podcast shows higher on the podcast charts. Darlene Victoria explains what to ask listeners to do instead.

When I am watching a television show or movie and the concept of podcasts is mentioned by a character, I often experience a range of feelings.

As we get a front row seat to see how this podcasting issue will shape out on Shopify and possibly spread out to other networks, stay informed and continue to have meaningful conversations.

My hope has been to give you solid foundations to streamline your efforts plus be filled with tips, tricks, and shortcuts to help you to fall in love with podcasting all over again.

This Podcast Pointer is about adding text marketing to your podcasting marketing plans. I believe you’re going to like the possibilities available when you text.